Jillian Sederholm, a digital journalist and social media strategist, visits Long Beach City College to discuss the story of her journalism career with fellow student journalists from different parts of California. Sederholm worked for many companies such as Random Lengths News (RLN), Newsday, Digital First Media, and NBC News. She currently holds a position as the Director of Audience for an American magazine company called Engagement for Entertainment Weekly.
Sederholm received her Master’s Degree at U.C. Berkeley as an undergraduate major in anthropology and studied journalism at Columbia University as a graduate student. She always has been interested in sharing stories through several social media platforms. “With access [to all forms of media, any of us in this room have accounts. We have posted whatever we want. We can [share] stories,” says Sederholm.
One day, Entertainment Weekly found Sederholms’ tweets interesting and decided to hire her since she knew her material very well. “They contacted me after looking at my tweets,” says Sederholm. Therefore, what brings her to this day is the source of communication.
While Sederholm was a reporter for RLN, she decided to go to Obama’s Speech Inauguration with a friend of hers to experience history, so she called RLN that she will be absent for a while. In that moment, RLN asked her, “Since you’re already going, why don’t you be our politics reporter for a week?” Sederholm took this opportunity to do so and interview people at the event and observe what was going on during the inauguration. As a result, “I wrote up whatever notes I could take and got a front page story on RLN,” says Sederholm.
Curiosity has always been a key aspect of Sederholm’s journalistic life. Sederholm offered an example in her life when her roommate in New York pronounced the word “crayon” in a different way as if she had misheard herself. Sederholm soon became very curious in this then soon decided to call a crayon company about the pronunciation of this word.
“Staying curious is the number one way to stay as a journalist,” stated Sederholm. In fact, Sederholm “won’t give up until [she] gets all the facts.”
Yuna Baek, Grade 11
Sage Hill School